Designing for the built environment—is more than just a coat of paint. Environmental graphic design has its own unique formula, requiring the execution of planning, creative problem solving, and ability to successfully present complex information to a diverse audience. As environmental graphic designers, we’re interested in using our passion for design to help transform environments and enhance the user experience.
Do I Need Environmental Branding?
The perception of our surroundings have a very real effect on our mood and how we interact with those around us. Creating the right environment by applying tailored design principles to a committed company culture can help inspire, motivate, and promote communication within your team. As your company begins to grow, it is important to teach new employees and remind senior staff why they work so hard. Instill a sense of pride in you employees work by giving them a visual representation of their success. Emphasizing your company brand and story with unique materials and company colors helps to welcome clients, employees, and guests alike—creating a memorable impression. As we all know, the first impression can be everything. What do you want your space to say about you?